Sony’s New a7s

SAN DIEGO, April 6, 2014 – Joining the acclaimed α7 and α7R family of the world’s smallest full-frame interchangeable lens cameras1, Sony’s new α7S model puts extraordinary sensitivity, low noise and spectacular 4K video quality into the hands of professional photographers and videographers.”

The innovative α7S camera features a newly developed, 12.2 effective megapixel 35mm Exmor® CMOS sensor paired with a powerful BIONZ X image processor, allowing it to shoot at a sensitivity range of ISO 50 – 4096002 with unprecedented dynamic range and low noise.”

The new model is also the world’s first camera to utilize the entire width of a full-frame image sensor in 4K video acquisition, and does this without cropping or line skipping as it can read and process data from every one of the sensor’s pixels. This allows 4K video shooters to utilize all of the artistic and creative benefits provided by the unique sensor.”

“The α7S gives Sony the most complete, versatile lineup of full-frame cameras in market today,” said Neal Manowitz, director of the interchangeable lens camera business at Sony Electronics. “Between the α99, VG900, RX1, α7, α7R and now α7S models, we have completely revolutionized what it means to be a ‘full-frame’ camera, bringing a new level of quality and portability to enthusiast photographers and videographers.”

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Via: Sony.com